Building on the success and messaging of the campaigns over the last four years the following resources will help share the message. These include:
Alt Text for social media images
Image one:
Graphic with a yellow top section and blue bottom section. Large black text reads “Free winter fun” with a small guitar icon. Below, white text says “Holiday activities for 4 to 16 year olds” alongside icons of a whisk, football, and running figure. Four circular photos show: children playing outdoors, a child reading, a child skateboarding indoors, and a group activity. Includes hashtag #HAF2025 and Salford City Council logo.
Image two:
Promotional graphic split into yellow and blue sections. Bold black text at the top says “Free winter fun” with a guitar icon. Bottom section features white text: “Holiday activities for 4 to 16 year olds” with icons for sports and creativity. Four circular photos show: children on playground equipment, a child in a bright pink top, two kids in costumes, and a child holding a chicken. Includes #HAF2025 and Salford City Council branding.
Image three:
Colourful winter activity graphic with yellow top and blue bottom. Large black text reads “Free winter fun” with a guitar icon. White text below says “Holiday activities for 4 to 16 year olds” with icons for running and football. Four circular photos show: a child near a display, a group of children in boxing gear, a child holding a lacrosse stick, and another doing a craft activity. Includes #HAF2025 and Salford City Council logo.
Image four:
Bright promotional design with yellow top and blue bottom. Black text at the top says “Free winter fun” with a guitar icon. White text below reads “Holiday activities for 4 to 16 year olds” with playful icons. Four circular photos show: children dressed in bee keeping outfits, children participating in an indoor activity, 2 girls boxing, and a child doing arts and crafts. Includes #HAF2025 and Salford City Council branding.
Suggested social media posts
Post one
❄️ Winter Fun is Here!
Looking for exciting activities for kids this winter? The HAF Programme offers arts, sports, dance, and drama for children aged 4–16 on free school meals.
Book now at www.salford.gov.uk/HAF and enjoy a delicious meal alongside the fun! 🍽️ #HAF2025
(Upload an image, plus Alt Text description)
Post two
⚽ Sports, Smiles & Snowflakes! ❄️
Winter is the perfect time to get active! Join the HAF Programme for football, basketball, gymnastics, and more—all for free! 🏀🥎
👉 Find out more and book by visiting www.salford.gov.uk/HAF
#HAF2025
(Upload an image, plus Alt Text description)
Post three
🍽️ Fun, Food & Friends!
Every child attending the HAF Winter Programme will receive a nutritious meal to keep them energised throughout the day.
Book now before spaces fill up at www.salford.gov.uk/HAF
#HAF2025
(Upload an image, plus Alt Text description)
Post four
🎨 Get Creative This Winter!
From arts and crafts to theatre and dance, our HAF Programme has something for every child.
Free spaces available for eligible families—book now at www.salford.gov.uk/HAF
#HAF2025
(Upload an image, plus Alt Text description)
Children and young people aged four to 16 who are eligible for benefits related free school meals can access a range of fun free activities this December.
Funded by the Department of Education, Salford’s Holiday Activity and Food programme is a package of support for children and young people on benefits related free school meals. The programme provides free access to activities and food during the summer holidays.
Whether its arts and crafts, dance, sports or drama, Salford’s #HAF2025 programme has something for everyone! A wide range of organisations have come together to deliver a range of activities across Salford allowing children and young people to access age-appropriate sessions in their local community as well as a healthy lunch.
Find out more at www.salford.gov.uk/HAF
