Action plan

Making Salford a Living Wage City: Action Plan – October 2019


Salford has had a long standing commitment to improve pay and working conditions in the city, including increasing the number of employers who pay the real Living Wage. However, we recognise that there is still much more to be done as it is estimated that nearly 40% of the workforce (44,600 people) in Salford earn below the real Living Wage, compared to 30% nationally. 

In July 2019, the Salford Living Wage Place Action Group was convened with representation from the city council, major private sector organisations, other large ‘anchor’ employers, community and voluntary sector champions, small and medium sized organisations, employer network groups and trade union representation. 

In October 2019, the Action Group submitted the Salford Living Wage City Action Plan.

In November 2019, Salford was recognised by the Living Wage Foundation as the first city in England to aspire to become a Living Wage City.

The Salford Living Wage Action Plan sets out the city’s aspiration and targets (see below) over the next three years, which includes doubling the number of Living Wage employers and employees by 2022.

Core targets 2019 baseline 2020 2021 2022

1. increase the number of accredited Living Wage employers whose main base is within the city of Salford





2. lift above the real Living Wage people employed or contracted by accredited Living Wage employers whose main base is within the city of Salford











3. increase the proportion of jobs in Salford employed by accredited Living Wage employers whose main base is within the city of Salford

7.0% (9,433)

10% (13,200)

13.0% (15,840)

15% (19,800)

Supporting targets 2019 baseline 2020 2021 2022

4. increase the proportion of Salford residents paid the real Living Wage or above





Salford’s Action Plan is built around the following key areas:

  • Targeting large and iconic employers in the city for accreditation – 30 large employers have been identified.
  • Engaging low pay sectors in real Living Wage take-up and accreditation – sectors identified include social care, hospitality, retail and wholesale, and the voluntary and community sector. 
  • Supporting small and medium sized enterprises to commit to the real Living Wage.
  • Raising awareness of the Living Wage Movement – a three year communications and marketing plan will be prepared to support this work.
  • Spreading practical guidance on the real Living Wage within the procurement of services, works and goods across all sectors (but particularly within anchor and large private sector organisations).

If you would like more information on the Salford Living Wage Action Plan, please email:

This page was last updated on 6 November 2020

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